Cassie Multi Branding

Cassie

Nov 6

Written By

How Can Cassie Management Platform Help Me?

Centralised global preference management

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Customisable preference management

Multilingual, multi-brand platform

Cassie, formerly known as Preference Centre is used by millions of customers globally, in more than 22 languages and 36 countries, as their consent management platform of choice for a customised brand journey.

Multi-brand Cassie management Platform

Cassie holds a central database of all of your contacts and their preferences, including cookies.

Each contact is flagged with the brand (or brands) that they are engaged with.Customers can self-manage their own preferences for each brand that they are associated with through fully customisable public portals. These portals can be configured by brand to give completely different user experiences in line with customer expectations.

Multilingual Cassie Management Platform

cassie multi-branding management platform | Kudos Data Solutions

Cassie is completely multilingual. It is currently deployed in 22 languages, but can be configured to work in any language, region or data set.

One central application

Thanks to these multi-brand and multilingual features, just one central application is required to deliver a scalable solution across many brands or territories.

Easily deploy and manage multiple brands, labels and languages from a single, secure application as audited by the British Government.

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