Institution Marketing

what is a suppression file? | Kudos Data Solutions

What is a suppression file?

So what is a marketing suppression file? A suppression file is simply a file of records that you should be removing from your database. These can be gone aways that’s people or companies that have moved address, could be deceased people (for obvious reasons) or people who have requested not to receive communications via email […]

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data suppression | Kudos Data Solutions

What is data suppression?

Well suppression is the process of removing your unwanted records from your database or your CRM system, these include gone aways, people or companies who have moved address, deceased people (for obvious reasons) or people who have requested not to receive communications through mail or telephone. Why should you be undertaken data suppression? well theres […]

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